Soho Summer Flowers

At Soho Florist, we love summer - it's when our studio near Carnaby Street, Dean Street and the buzz of Oxford Circus is filled with the freshest seasonal flowers. Every stem is hand-picked at market each morning, then crafted into bright, breathable bouquets perfect for city living.

Whether you're sending sunshine to a friend in Covent Garden, brightening a flat in Fitzrovia, or dressing a creative studio in Soho, our experienced local florist team designs arrangements that feel personal, modern, and unmistakably London. From cheerful sunflowers and garden roses to airy wildflower-style designs, we balance colour, scent and texture so your gift arrives looking effortless - but never improvised.

We offer reliable same-day delivery across Soho and nearby areas, seven days a week, when you order online before 3 PM. Your bouquet is made to order in our local shop and delivered by a trusted driver who knows the streets and shortcuts of central London.

  • Local summer flowers delivered across Soho, Covent Garden & Fitzrovia
  • Hand-tied, studio-crafted bouquets - never mass produced
  • Easy, secure online ordering for same-day delivery

If you're unsure what to choose, include a note at checkout and one of our senior florists will tailor your summer flowers to suit the recipient and occasion. With Soho Florist, your bouquet feels as individual as the person you're sending it to.

Share This Guide

SUMMER FLOWERS
Floating on a clean white field, this hand-tied bouquet from Soho Florist feels like a pocket of sunshine you can hold. The arrangement is intentionally rounded and dense, dominated by large, fully opened roses in a spectrum from glowing golden-yellow to deep, fiery orange; a few roses remain in tighter bud form to suggest unfolding time. Coral and peach carnations layer soft, frilled texture through the centre, while peachy gerbera daisies with their broad petals and green-yellow eyes peek out to keep the composition lively and cheerful. Small, white spray flowers - delicate freesia-like clusters or tiny carnations - are tucked between the larger blossoms, offering contrast and points of visual breath. Feather-light clusters of pale green, astrantia-like filler add a gardeny, slightly wild note, and silvery eucalyptus leaves are threaded through the bouquet, their round, muted foliage supplying a cool backdrop and a refreshing, minty scent. The stems are gathered and bound neatly at the bottom in classic hand-tied fashion, the kind of finish we favour for same-day delivery across Carnaby Street, Frith Street and the surrounding Soho neighbourhood. Bathed in soft daylight, the petals read as velvety and warm, the greens matte and crisp; together they compose a bouquet that feels both elegant and relaxed. Whether sent as a bright birthday surprise, a thank-you for a neighbour on Old Compton Street, or to lift a small restaurant table by Leicester Square, this arrangement balances colour, texture and scent with professional care and local knowledge.
BRIGHT KISS
£55.00
Buy now
The image shows a beautifully balanced bouquet of mixed flowers set against a pure white background, a composition that feels as polished and stylish as a Soho window display. At the centre, large cream and ivory roses bloom in full glory, each one layered with numerous petals that spiral inward in a classic, cup-like form, evoking a sense of timeless romance. Surrounding them are petite pink spray roses, tightly packed in clusters, some buds still closed like pearls, others just beginning to open with delicate, curling edges, lending the arrangement a natural, garden-fresh charm. Bright pink gerbera daisies, identifiable by their flat, daisy-like petals and dark brown centres, introduce bold notes of colour and playful character that would look right at home on a café table off Old Compton Street. Soft pink carnations weave through the design, their ruffled petals forming textured, cloud-like tufts that add generous volume and a comforting, familiar feel. Slender stems of white alstroemeria peek through, their narrow petals marked with fine reddish speckles that reward a closer look, adding refinement and subtle intricacy. Between all these larger blooms, airy gypsophila stretches like a delicate, white mist, thousands of tiny flowers creating an ethereal frame that ties the palette together. Fresh green foliage and stems provide contrast and structural support, emerging just enough to give the bouquet a natural, lively appearance. The stems are neatly gathered and tied by an experienced Soho florist, ready for delivery to a nearby studio, gallery, or flat. The bouquet radiates warmth, affection, and understated elegance, ideal for saying congratulations, offering thanks, or simply bringing a touch of floral calm into the bustle of central London life.
AMALFI LOVE
£59.00
Buy now
An opulent rose bouquet, hand-tied and richly coloured, is captured against a stark white background, giving the impression that the blooms are floating in a pool of light. The arrangement is densely constructed into a rounded, dome-like shape, characteristic of a skilled florist's touch in central London. Crimson and dark red roses dominate in places, their velvety petals layered tightly and curving inwards with a sense of depth and passion. Interwoven between them are pastel pink roses, more intense fuchsia tones, and splashes of coral that evoke a playful, artistic spirit, much like the galleries and boutiques scattered through Soho's narrow streets. Bright yellow roses add bursts of cheer, while warm amber and orange blooms offer a sense of warmth and energy, echoing the buzz of nearby streets around Oxford Circus and Carnaby. Soft ivory and cream roses provide calm intervals between the stronger colours, making the palette feel harmonious rather than chaotic. Each bloom shows subtle differences in size and openness-some fully cupped and generous, others still partially furled with edges just beginning to loosen-creating a lively texture across the top of the bouquet. Dark green leaves emerge here and there, outlining clusters of petals and giving structure, while glimpses of stems hint at the solid framework beneath. At the base, the stems are gathered in a tidy bundle and secured with a green and white checkered ribbon, tied simply but firmly, suggesting a bouquet ready to be carried along Soho's streets or delivered to a studio, restaurant, or apartment. The light is crisp and clear, with no heavy shadow, allowing the natural vibrancy and freshness of the roses to stand out and conveying a mood of modern romance and celebration.
WAIKIKI SUNSET
£69.00
Buy now
Bursting with personality, this sumptuous bouquet captures the vibrant essence of Soho, expertly arranged by a skilled florist around Old Compton Street. From a gentle top-down view, the composition glows with warmth and energy: roses in graceful shades of apricot and zesty orange form a radiant centrepiece, their petals unfolding in a classic spiral. Interlaced throughout the bouquet, spirited magenta and deep purple chrysanthemums create lively pops of colour against clusters of white daisy-like chrysanthemums, their crisp petals and green eyes suggestive of the eclectic window boxes seen along Greek Street. Supporting these blooms, layers of glossy foliage provide a full, grounding base, enhancing the hues above and evoking the surprising lushness to be found in Soho's pop-up gardens. A loop of elegant green bear grass arcs gently over the bouquet, adding a playful, modern edge that speaks to Soho's creative pulse. All is gathered within a vivid orange cellophane wrapping, crinkled and bright, heightening the visual drama and alluding to celebrations well suited to the West End's vibrant nights. The bouquet emanates a sense of joyful occasion-ideal for sending a splash of happiness or marking life's memorable moments with a distinctively Soho flair, delivered fresh and full of spirit throughout the neighbourhood.
HONEYMOON
£55.00
Buy now
A lush, hand-bound bouquet shown against a clean white background, crafted to read as an immediate expression of joy and vitality. The arrangement is intentionally round and abundant: the warm heart is made up of glowing yellow roses with tight spiral centres and plump yellow chrysanthemums whose many petals reflect light like miniature suns. Bright orange gerberas, unmistakable with their radiating petals and darker eyes, erupt from the mass of yellow, accompanied by smaller orange daisy-type blooms that add casual, friendly notes. Balancing the warmth are elegant purple lisianthus, their ruffled, rose-like petals introducing a refined depth; scattered lavender and white lisianthus buds speak of gentle movement and forthcoming blooms. Lime-green pom-pom chrysanthemums (Santini) offer a playful, tactile contrast, while groups of shiny red Hypericum berries bring a celebratory, jewel-like accent. Vertical blades of ornamental grass arc through the bouquet, lending animated lines against a base of glossy dark green foliage that resembles Ruscus. The stems are tied together at the bottom, finished for immediate gifting. As an experienced Soho florist, I picture this arrangement sitting on a café table near Dean Street or gracing a mantelpiece after a stroll through Berwick Street Market - it reads both energetic and intimate. The combination of textures - velvety petals, waxy berries, crisp leaves and feathery grass - creates a fragrance of fresh-cut stems and soft floral sweetness. Ideal for birthdays, anniversaries or a spontaneous delivery to brighten someone's day in Soho, the bouquet communicates cheerful abundance with considered craftsmanship from a local hand.
TROPICAL SENSATION
£59.00
Buy now
A hand-tied bouquet in cool whites and layered greens rests against a radiant white background, as if lit by the soft daylight filtering into a Soho café. The composition is rounded and full, led by generous ivory and creamy white roses whose lush, spiralling petals create a sense of indulgent softness. Tucked among these classic flowers are ornamental cabbages, easily recognised by their substantial, dark green leaves embracing tightly folded, ruffled centres in pale green and yellow-green, giving the bouquet a modern, urban-botanical edge. Between these focal blooms, small white spray chrysanthemums and tiny daisy-like flowers with mellow yellow centres add texture and lightness, their petite faces brightening the spaces in between. Fine, star-shaped astrantia blossoms in greenish-white emerge on slender stems, bringing an intricate, almost lace-like detail that softens the structure. Occasional white alstroemeria petals, delicately striped, are just visible, adding another layer of refinement. The flowers are surrounded by fresh greenery in a spectrum of greens, from broad, polished leaves to more delicate, airy foliage that frames the bouquet and keeps it feeling natural rather than formal. The stems are clearly visible at the base, neatly bound, indicating a fresh hand-tied design ready to be placed in a vase in a Soho studio flat or a design office off Berwick Street. The mood is calm, understated, and quietly hopeful, ideal for sending as a thoughtful Soho congratulations bouquet, a refined thank-you after a West End premiere, or a cool, modern wedding arrangement for couples drawn to contemporary white and green florals.
AMAZON SANGRIA
£50.00
Buy now
A joyful hand-tied bouquet appears against a pure white background, its colours as bright and inviting as an early afternoon stroll past the cafés of Old Compton Street. Three dominant sunflowers form the heart of the arrangement, their dark, textured centres edged with rings of golden-yellow petals that radiate outward in bold, confident circles. Nestled between them, plump white roses bloom in gentle spirals, each petal smooth and creamy, offering a refined contrast to the rustic charm of the sunflowers. Threaded throughout the bouquet are delicate white, daisy-like flowers, likely chamomile or feverfew, their miniature yellow centres shining softly amid the larger blooms, adding a hint of wild, meadow-like spontaneity, as if gathered from a pocket garden near Soho Square. Surrounding and binding the flowers together is a cloud of chartreuse foliage resembling fine solidago, its slender stems and countless tiny buds providing a feathery texture that makes the yellows and whites glow even more vividly. The flowers are arranged in a rounded, balanced form, the long stems pulled together into a tidy bundle and secured with a lime green ribbon, wrapped snugly around the base and tied into an understated knot, with a loose tail that drapes naturally. The overall impression is one of carefree brightness and relaxed sophistication, ideal for brightening a creative workspace in Soho, celebrating a new venture off Dean Street, or sending someone a message of hope, happiness, and appreciation in a bouquet that feels both polished and delightfully natural.
JOYFUL SUNRISE
£69.00
Buy now
In this image, a vibrant, rounded bouquet of mixed flowers rises confidently from a simple white cube-shaped box, set against an all-white background that feels as bright as a gallery wall in Soho. The composition is lush and compact, with every stem carefully placed to create a soft, dome-like silhouette. Cheerful yellow chrysanthemums and sprays of small, tightly wound yellow roses dominate the centre, their many overlapping petals forming a glowing, sunlit mass. Nestled between them are white daisy-style chrysanthemums with neat green centres and larger, fluffier white mums, their crisp petals offering a cool contrast and ensuring the yellow doesn't overwhelm the eye. Running through the design are bold fuchsia and magenta chrysanthemums, arranged in clusters that bring a burst of rich colour reminiscent of neon signs along Old Compton Street, some blooms showing lighter pink highlights on their outer petals. Here and there, delicate pink and yellow rosebuds peek shyly from between the larger heads, hinting at blooms just about to open and adding a soft, romantic undercurrent. The entire arrangement is supported by dark, glossy green foliage that emerges at the base and between blossoms, grounding the palette and giving a fresh, garden-grown feel. The white box container is smooth and modern, serving as both vase and gift box, ideal for placing directly onto a café table near Soho Square or a creative workspace off Wardour Street. Together, the colours, textures, and shapes convey a sense of accessible luxury, perfect for an everyday "thinking of you" or a cheerful birthday surprise delivered locally.
SPARKLING EYES
£50.00
Buy now
A vibrant trio of fuchsia Gerbera daisies commands the centre of this bouquet, each bloom layered with numerous narrow petals and a deep, almost black centre that gives lively contrast to the composition. Intertwined are delicate lavender-pink roses, their petals still gently furled in the earliest phase of opening, offering a tender, romantic counterpoint to the Gerberas' exuberance. Sprays of purple statice punctuate the grouping, adding an airy, meadow-like texture and a cool violet note against the warm pinks. Broad, glossy leaves - the sort of salal or eucalyptus we use often at Soho Florist - form a verdant backdrop, giving the bouquet body and a freshly cut garden aroma. The stems are arranged to sit in a clear glass vase, with the top rim visible, signalling this piece is prepared for display right away. The presentation is consciously curated: a soft matte pale-pink tissue wraps the inner layer, while an outer veil of sheer, crinkled fuchsia-pink cellophane imparts a gentle shine and completes the pink palette. The wrapping folds are precise, suggesting careful hands and attention to detail. In soft morning light the petals take on a satiny sheen; the scent is subtle - roses leading with a warm floral note and gerberas adding a light, green sweetness, the eucalyptus brushing through with a crispness. Thoughtfully suited to birthdays, anniversaries, or Mother's Day, this bouquet reads as an uplifting, intimate gift ready for same-day delivery across Soho, Carnaby Street, and the wider West End from sohoflorist.org.uk.
SORBET
£49.00
Buy now
This elegant bouquet, arranged in a clear, gently tapered glass vase and set against a pristine white background, feels like a polished pause: the large, rounded cluster of deep blue hydrangeas dominates the centre with a lush, almost velvety presence, their compact florets creating a cool, jewel-like intensity. Around and beneath this blue core sit creamy white roses, their petals unfolding with velvet softness and a reassuring familiarity, while several white calla lilies reach upward with refined, trumpet-shaped forms, their smooth spathes catching light like porcelain and drawing the eye skyward. Complementing these primary blooms are slender white snapdragons or stock, adding vertical punctuation and a soft, organic movement. Interwoven throughout are rich green leaves - glossy salal or lemon leaf - and delicate, arching fern fronds that trail gently toward the vase rim, lending a garden-fresh texture that contrasts with the formal lines of the callas. The transparency of the glass allows a clear view of the stems and water, evidence of careful conditioning and an attention to craft that Soho Florist applies to every local arrangement. Photographed in soft, natural light, the bouquet communicates serenity and dignity, making it suitable for sympathy, thoughtful celebration, or a refined centrepiece for a reception on Shaftesbury Avenue or a private dinner near Carnaby Street. The overall mood is calm, composed, and expertly balanced, with tactile contrasts between velvety hydrangea, creamy rose petals, and the sleek calla surfaces.
YOU ARE EXQUISITE
£65.00
Buy now
Photographed against a pristine white backdrop, this Easter hatbox arrangement looks like it could sit comfortably on a café table near Berwick Street Market, bringing a burst of spring into the heart of Soho. The container is a round, pastel yellow-green cylinder with a smooth, matte finish, styled in the manner of a hatbox so that the flowers appear to spill generously from the top. Its sides are scattered with small, pastel Easter egg designs in light blue, pink, and white, some decorated with miniature stripes or dots that add a whimsical, seasonal detail. Rising above this charming base is a compact, domed bouquet where every flower head is visible and carefully placed. A single large pink Gerbera daisy takes pride of place at the front, its gently layered petals surrounding a soft green centre that offers a fresh contrast. Encircling it are sunny yellow chrysanthemums or daisy-like blooms, their slim, radiating petals creating a halo of light and happiness. Intertwined among them are plush coral-orange carnations, their deeply ruffled petals adding a tactile, cushiony texture and a warm glow. Rich violet-purple lisianthus blooms tuck in between the other flowers, bringing cool depth and a slightly more refined, romantic mood. Lush greenery supports and frames the arrangement, with leaves in various shades of green, some accented by subtle pale variegation that catches the light. The bouquet feels abundant yet tidy, making it ideal for a compact Soho flat, a boutique reception desk, or as an Easter gift delivered to an office near Oxford Street. Its colour harmony and professional structure convey both creativity and care, echoing the lively, artistic spirit of the neighbourhood.
SORRENTO SUNRISE
£67.00
Buy now
This luxurious hand-tied bouquet is photographed against a clean white background, allowing every nuance of its colour and craftsmanship to stand out-much like a curated window display along Soho's bustling streets. At its heart sit large, plush heads of pale blue hydrangea, their myriad tiny petals layered thickly together, forming pillowy spheres that evoke a soft summer sky. Woven among these generous blooms are dramatic orchids in shades of rich fuchsia and velvety deep purple, their wide petals patterned with intricate speckles and veins that give a sense of depth and exotic mystery. Rising through the hydrangea and orchids, slender stems of purple clematis draw the eye upward, their star-shaped flowers and occasional bell-like blooms introducing graceful arcs and a slightly wild, garden-inspired rhythm. Nestled carefully between these feature flowers, you can spot clusters of miniature roses in blush pink and creamy white, each delicate rosette adding a whisper of romance and gentle sweetness, perfect for an intimate celebration in a Soho loft or townhouse off Dean Street. Encircling the bouquet, layers of lush green foliage-from broad, polished leaves to more textural greens-create structure and contrast, making the cool blues and vivid purples appear even more vibrant. The stems at the base are aligned with precision and tied securely, hinting at professional skill and freshness ready for quick delivery across W1. With bright, balanced lighting illuminating every petal edge and leaf vein, the overall impression is one of refined abundance, creative flair, and thoughtful intent-a floral design that could easily serve as a statement centrepiece for a gallery opening, dinner party, or special gift in Soho.
BLUE GROTTO
£100.00
Buy now
Photographed against a clean white backdrop, this exquisite bouquet captures the creative spirit of central London in a refined, romantic form. At its heart, full-bloom light pink peonies open in soft, layered ruffles, their abundant petals resembling delicate silk gathered into voluminous poufs. Around them, domed clusters of powder blue hydrangeas spread like soft clouds, each floret small yet precise, combining to create a cool, tranquil foundation that tempers the warmth of the pinks. Dotted throughout, deep purple Vanda orchids command attention, their broad, velvety petals intricately speckled with darker tones, adding drama and an exotic note reminiscent of the bold colours seen in Soho's galleries and theatres. Cutting graceful lines through the arrangement, fuchsia pink calla lilies curve with sculptural elegance, their sleek trumpet forms and slightly shadowed centres bringing a contemporary edge. Nestled between these larger stars, blush pink spray roses add finer detail, their miniature, densely layered heads providing a whisper of old-world romance and textural richness. Surrounding the blooms, lush foliage plays a supporting yet essential role: glossy dark leaves lend definition and depth, while the soft, silvery-green leaves of dusty miller contribute a velvety, cool-toned contrast. At the base, the gathered stems are clearly visible, expertly tied to emphasise the hand-crafted, freshly put-together feel. The overall palette of soft pinks, cool blues, and rich purples creates an atmosphere of calm celebration, like a quiet moment on a side street off Wardour Street amid the city's energy. Ideal for marking anniversaries, engagements, or a thoughtful surprise delivered across Soho, Covent Garden, and nearby Fitzrovia, this bouquet feels at once modern, artistic, and deeply romantic.
COSTA DEL MAR
£114.00
Buy now
Transposed onto a crisp white background, this bouquet feels like a private conversation told in colour and scent. As I designed it for a client planning a surprise, I focused on a journey from bold passion to delicate grace, a balance that mirrors the charm of Soho's own streets. The deep crimson roses anchor the arrangement, their petals velvety and scented with romance, inviting the senses to linger as if at a quiet moment after a busy evening on Old Compton Street. Sheltering the roses, purple Vanda orchids spread like regal wings, their broad petals painted with a speckled, almost jewel-like pattern that hints at distant tropical shores. Nestled beside them, lisianthus in creamy lilac offer softness and movement-the buds hold potential, the open blooms glow with a gentle, almost silvery glow when caught by soft studio light. Behind the florals, an abundance of deep green leaves creates a lush, intimate backdrop, with broader forms giving structure and slender varieties adding air. Every stem is carefully anchored, the whole bouquet gathered at the base and tied with a dark mesh ribbon that threads a touch of contemporary drama through the natural romance. The scent, a heady mixture of rose and orchid with a fresh whisper of foliage, seems to drift with a lazy afternoon breeze along Berwick Street and through the door of a Soho café. This is a piece that can be the centerpiece of a birthday dinner, a romantic invitation, or a generous show of thanks, always speaking of devotion and artistry. Delivery is available across Soho and nearby districts, ensuring the moment can arrive fresh, alive, and right on cue for the occasion.
MIDNIGHT RUSH
£105.00
Buy now
This clean, white-background photograph presents a thoughtfully coordinated floral and mug gift set, the kind of modern, heartfelt gesture you might send from Soho to a much-loved mum across London. On the left, a lush round bouquet, clearly hand-tied with stems gathered neatly at the base, showcases a gentle mix of soft pinks, creams, and fresh greens. Cream-coloured roses, fully opened so their spiralling centres are on display, form the elegant anchor of the design. Around them, blush carnations ripple with textured, ruffled edges, adding movement and softness. Deeper pink spray roses are tucked throughout the bouquet, their smaller heads and clustered buds giving a sense of abundance and layering. Bright pink gerbera daisies, with wide petals radiating from dark brown centres, introduce a playful, contemporary note, reminiscent of the colourful energy of Soho's streets. Slender-petalled white alstroemeria, each bloom flecked with fine reddish-brown markings, offer a polished finishing touch, while airy clusters of baby's breath weave through the arrangement like tiny white stars, easing the transitions between larger flowers. Green foliage peeks out sparingly, framing the pastel tones without overpowering them. To the right sits a white ceramic mug, upright with its handle visible, its glossy surface reflecting the studio lighting. At its centre, a soft, watercolour-style pink heart cradles the words "WORLD'S BEST" in black capitals, while "Mum" is written below in a graceful, shimmering gold script that suggests something treasured. The image as a whole feels calm, affectionate, and quietly celebratory, evoking the idea of a Mother's Day breakfast or a birthday coffee in a Soho kitchen, with fresh flowers on the table and a keepsake mug ready to be used again and again.
MUM-TASTIC BOUQUET
£70.00
Buy now
Set against a pristine white background, this opulent, hand-tied bouquet appears almost luminous, like a piece of floral art displayed in a Soho gallery. Large, cloud-like hydrangeas in soft powder blue form the foundation, their dense clusters of tiny petals creating an airy, cushiony texture that draws the eye inward. Nestled tightly among them, sumptuous pink peonies unfold in layers of ruffled petals, moving from a gentle, barely-there blush to a brighter, more playful pink reminiscent of neon signs flickering above Soho's side streets at dusk. Interspersed with these statement flowers are delicate roses in romantic blush and warm cream hues; their smaller, more compact blooms lace the design with intricate detail, adding a sense of timeless charm and careful craftsmanship. Punctuating the soft roundness of the bouquet, several sleek calla lilies rise in elegant arcs, their trumpet-shaped blooms glowing in deeper coral-pink and fuchsia shades, lending a modern, sculptural quality that contrasts beautifully with the frillier hydrangeas and peonies. Around the edges, cool, velvety Dusty Miller foliage in silvery-green tones mingles with darker green leaves, framing the pastel blossoms and adding depth, drama, and a gently frosted effect. The visible stems are neatly gathered at the bottom, making it clear this is a hand-tied design, ready to be carried to an intimate gathering in a Soho townhouse or delivered to a creative studio near Carnaby Street. The bouquet feels joyful yet composed, sophisticated yet welcoming-ideal for birthdays, anniversaries, engagement celebrations, or simply sending a thoughtful, uplifting message to someone who loves the vibrant yet romantic character of central London.
SUGAR VELVET
£110.00
Buy now
This image shows a lavish hand-tied bouquet floating against a bright white background, every bloom carefully positioned as if choreographed for a stage in the heart of Soho. The eye is first pulled toward the Vanda orchids, whose velvety petals glow in tones of fuchsia and dense magenta, intricately dusted with delicate white speckles that create a fine, mosaic-like pattern. They bring an unmistakably exotic, high-end feel, reminiscent of boutique displays just off Carnaby Street. Cradling these orchids, generous clusters of sky-blue hydrangeas form a soft, expansive base. Each rounded head is packed with scores of tiny florets, creating a plush, cloudlike texture that tempers the intensity of the orchids and adds a cool serenity, like early morning light over nearby Soho Square. Interspersed among this interplay of blue and purple, roses appear in two striking palettes. The cheerful orange roses, their petals tightly spiralled and brimming with promise, inject warmth and optimism, while the dusty lavender or mauve roses lend a more introspective, romantic note, their muted hue suggesting sophistication and emotional depth. From within the bouquet, slender spikes of deeper blue flowers-delphinium-like in form-peek out, adding vertical interest and enhancing the tonal contrast. Surrounding everything, lush green foliage with broad, glossy leaves provides a natural frame, its sheen catching hints of reflected light and underscoring the freshness of the stems, as if they have just been prepared in a nearby Soho florist studio for same-day delivery. At the base, the stems are visible, neatly trimmed and bound together in a classic hand-tied finish. Overall, the bouquet feels both exuberant and controlled, perfect for marking a promotion, celebrating an anniversary dinner in central London, or simply bringing a splash of artistic colour into a Soho apartment.
SUNSET COLADA
£105.00
Buy now
A lavish bouquet is captured against a crisp white background, every bloom and leaf clearly visible as if spotlighted in a Soho gallery. Dominating the arrangement are the Vanda orchids, their broad, slightly sculpted petals saturated in velvety purple and blue-violet, patterned with a delicate grid of lighter speckles that give a sense of depth and movement. Surrounding these showpiece flowers, soft pink roses create a halo of romance, some still tightly furled with their centres hidden, others fully open to reveal spiralling petals that invite the imagination of their gentle fragrance. Cream-coloured spray roses nestle in clusters, adding volume and a creamy softness that balances the stronger tones of the orchids. Scattered between the main blossoms are tiny, white, star-like filler flowers and neat, spherical hypericum berries in white or pale cream, each catching the light and bringing a playful texture, like reflections in the windows along Old Compton Street after rain. The foliage is as carefully considered as the flowers: feathery dusty miller in pale, silvery-grey lends a cool, misty quality, while deep green, glossy leaves shape the bouquet and intensify the colours around them. At the base, the stems are bound with a sheer ribbon in shimmering silver and purple tones, its subtle shine adding a final note of glamour. The overall impression is one of thoughtful celebration and urban sophistication, the kind of bouquet that might be delivered to a creative studio near Soho Square or presented as a surprise at a cosy flat above Greek Street. Ideal for marking milestones, anniversaries, or heartfelt thank-yous, this arrangement radiates modern elegance and the careful craftsmanship of an experienced Soho florist.
VIOLET SKY
£115.00
Buy now
Contemporary round bouquet in Soho style, mixing creamy roses, ruffled fuchsia blooms, and white alstroemeria with green foliage, against a clean white backdrop.
BLACKBERRY FUSION
£55.00
Buy now
Presented against a pure white backdrop, this hydrangea bouquet feels like a moment of calm lifted straight from a Soho florist's workbench, just off Dean Street or Old Compton Street. The arrangement is dominated by opulent, rounded heads of hydrangea in three soothing shades: petal-soft pink, cool sky blue, and gentle, creamy white. Each hydrangea head is built from many small, overlapping florets that form a plush, cushion-like texture, reminiscent of soft clouds drifting over the city rooftops. Woven between the larger blooms are slim stems of tiny magenta blossoms, likely waxflower, adding subtle pops of deeper colour and a feathery, almost whimsical movement to the design. A generous layer of green foliage cups the hydrangeas, with broad, glossy dark leaves and smaller, more delicate greenery combining to create a natural, rounded silhouette. The stems at the base are neatly gathered and bound together in a classic hand-tied style, visible against the white background and hinting that the bouquet is ready for a vase in a Soho loft or boutique reception area. The lighting is gentle and even, catching the faint veins on the hydrangea petals and the sheen on the leaves, while the crisp background keeps every detail easy to distinguish. The bouquet's mood is serene yet uplifting, ideal for a thoughtful birthday surprise, a stylish housewarming gift for a new flat off Wardour Street, or a quiet way to bring some soft, floral elegance into the heart of a busy central London home or office.
FAIRYTALE BLISS
£60.00
Buy now
This image features a contemporary hatbox flower arrangement that feels perfectly at home in the creative buzz of Soho. A smooth, round black box forms the base, its matte surface clean and understated, allowing the floral display to take centre stage. Rising from the container is a rounded canopy of yellow roses, each bloom plump and velvety, with petals unfurling into generous spirals. The yellow tones move from soft cream near the centres to vivid golden hues at the outer edges, as though the flowers are holding a little circle of sunlight. Nestled between the roses, rich Leucadendron 'Safari Sunset' stands out with narrow, pointed bracts in deep burgundy and auburn shades, tipped in red and fading into muted green at the stems. These sculptural elements lend height and contrast, keeping the design refined rather than overly sweet. Surrounding the main flowers, a ring of foliage in various greens provides structure and fullness: broad, glossy leaves create a neat, almost architectural border, while lighter, feathery sprigs reminiscent of asparagus fern or fine pine needles soften the outline and introduce a sense of natural movement. Just below the flowers, a band of delicate white lace encircles the rim of the hatbox, adding a vintage whisper that contrasts playfully with the box's modern black exterior, like old Soho charm meeting a new gallery opening. The composition is balanced, warm, and quietly luxurious, ideal for same-day delivery across Soho-from offices near Oxford Street to flats off Dean Street-bringing a ray of golden comfort for birthdays, thank-yous, or just-because gestures crafted by Soho Florist.
BOX OF SUNSHINE
£115.00
Buy now
A joyful, densely packed rose bouquet that seems to laugh in colour-captured against stark white to make every petal vivid. The arrangement is expertly hand-gathered into a classic dome, where bright yellow roses catch the eye like morning sun, while creamy ivory blooms offer a soft counterpoint. Pinks range from delicate blush to electric fuchsia and include several two-tone pink-and-white roses, producing a lively, painterly effect. Deeper notes of red and burgundy-clustered in small spray roses and compact buds-add depth and romance. Textural contrast comes from the combination of large hybrid tea roses, smaller spray roses, and unopened buds, each petal edge and curl carefully considered. Rich, glossy foliage-likely ruscus or salal-threads through the flowers, its dark green sheen sharpening the colours. The stems are tied with a wide red satin ribbon into a bold bow with long tails, and a small white tag reading "Happy Holidays" is affixed near the base, personalising the gift. In cool studio light the petals appear satiny and slightly translucent, and the bouquet gives off a subtle, clean citrus-tinged perfume that lifts the composition. As a local florist might suggest for Soho residents sending flowers to friends across Soho Square or to a favourite café on Frith Street, this arrangement reads as celebratory, affectionate, and thoughtfully composed-suitable for anniversaries, Valentine's Day, Mother's Day, or as a bright-minded surprise.
CRAZY IN LOVE
£69.00
Buy now
Bursting with colour and expressive detail, this lush mixed bouquet feels as inviting as a stroll through Soho's Berwick Street Market. The design centers around a cluster of pale lavender roses, their petals tenderly unfurling, exuding a quiet elegance reminiscent of peaceful mornings on Dean Street. Encircling these are show-stopping fuchsia pink Gerbera daisies, their bold petals and dramatic dark eyes radiating warmth and artistry akin to the neighbourhood's vibrant café terraces. Deep magenta chrysanthemums nestle amongst the larger blooms, providing complexity and texture that mirrors the rich cultural layers of Soho itself. Delicate white gypsophila, like soft clouds drifting over Frith Street, weave an airy finishing touch, offset by lush, deep green leaves that evoke the secret corners of local community gardens. Each element settles into a clear glass vase, whose subtly cracked texture plays with reflection and shadow, capturing the lively yet comforting atmosphere unique to Soho. A natural raffia ribbon is tied at the neck, supporting a fresh white gift tag cheerfully rendered in red and green, awaiting a sentiment for any celebration. This composition is perfect for echoing Soho's eclectic flair and heartfelt gestures, ready for rapid delivery to homes, studios, and shops throughout the area.
DAY BRIGHTENER
£55.00
Buy now
DEVOTION
DEVOTION
£57.00
Buy now
This lush, hand-tied bouquet reads like a small garden harvested at dawn: large, fully opened roses in blush pink and creamy white create a soft, textural heart, while vivid fuchsia roses add bright, joyful punctuation and a few pale lavender blooms introduce a subtle coolness to the palette. Clusters of petite white spray roses tuck into the spaces between the larger heads, bringing delicate contrast and layered depth that invites a closer look. Glossy, deep-green leaves - likely ruscus or salal - peek through and around the flowers, their firm, slightly waxy surfaces giving structure and a freshly cut scent to the arrangement. The stems are gathered with care and bound by a wide satin ribbon in a gentle baby-pink; the bow sits prominently at the bouquet's base, its sheen catching studio light and adding a polished, celebratory finish. Imagined in the calm morning light of a Soho floral studio, the composition feels intimate and considered - the sort of bouquet we prepare behind the counter on Dean Street or near Berwick Street Market for a thoughtful gift. As a florist's piece, it reads as both elegant and approachable, suitable for expressing love, gratitude, or congratulations. Soho Florist sometimes pairs this style with local same-day delivery across Soho and neighbouring streets, ensuring the freshness and fragrant detail of the roses arrive as intended.
GLAMOUR
£67.00
Buy now
Arranged with intentional balance, this vibrant bouquet pairs saturated blue hydrangeas with classic red roses to create a statement that's both modern and affectionate - the kind of arrangement we often prepare for deliveries around Berwick Street Market and nearby theatre nights. Large clusters of sky-blue hydrangea form a voluminous, soft cloud at the heart of the design, each tiny floret overlapping to give a tactile, almost quilted surface. Woven through that blue are deep red roses, their velvety petals tightly furled and reading as concentrated notes of passion and warmth. Fine sprays of white baby's breath lift the composition with an airy, delicate punctuation, while oval, silvery-green eucalyptus leaves thread through the blooms, offering subtle fragrance and a cool, rounded silhouette. The clear glass vase - gently rounded at the base with a tapered opening - reveals the clean green stems resting in water, an honest detail that signals freshness and careful floral care. Lit as if by a soft morning sun filtering through a Soho studio window, the bouquet glows with saturated colour and elegant clarity. It's a versatile piece: a polished centrepiece for a table on Dean Street, a thoughtful anniversary gift, or a cheerful accent for a birthday or housewarming. At Soho Florist we often recommend this colourway for clients who want a bold, uplifting arrangement that feels contemporary yet timeless, and we can prepare it for same-day delivery within Soho and neighbouring West End streets.
I CHERISH YOU
£80.00
Buy now
Framed by stark white studio light, this floral arrangement presents a study in contrast and calm: at its heart a single, fully open cream oriental lily, pristine and sculptural, whose gently curved petals reveal delicate pale-yellow stamens and a hint of green at the core. Surrounding it are lime-green and pale-yellow lily buds at different stages of opening, suggesting growth and promise, while small clusters of deep red rosebuds punctuate the scene with classic, velvety passion. The bouquet is grounded by broad, dark green lily leaves that create depth and structure, while long, arching palm-like fronds introduce sweeping lines and a feeling of movement as though a soft breeze has brushed through. Interspersed eucalyptus stems with their signature silvery round leaves offer a cooling contrast against the richer greens. All elements are gathered in a clean cylindrical glass vase so that the pale-green stems are clearly visible through the water, adding a reassuring clarity to the design. The lighting picks out texture - the lilies' smooth satin, the roses' dense velvet, the glossy foliage and the translucent stems - and suggests an aromatic mix of powdery lily and warm rose. This is a bouquet that feels at home near the bustle of Berwick Street Market or a quiet table in Chinatown: refined, intimate, and celebratory, suitable for marking birthdays, small weddings, or simply saying 'I'm thinking of you' with quiet elegance. Local delivery across Soho and the surrounding West End is often chosen for pieces like this, prized for their freshness and sculptural charm.
INSPIRATION
£65.00
Buy now
Rich and vibrant, this hand-styled arrangement balances exuberance with refined detail: bold magenta Gerbera daisies dominate the view, their broad, flat petals and dark centres radiating an energetic warmth that immediately lifts the composition. Interspersed are creamy white roses, their petals layered like soft porcelain shells, bringing a peaceful, romantic note that tempers the Gerberas' brightness. Deep purple Alstroemeria-Peruvian lilies with delicate speckles and trumpet-like forms-thread through the bouquet to add complexity and a whisper of exotic texture. Lush green foliage, including both broad, glossy leaves and narrower, architectural blades, gives the bouquet its full, rounded contour and a living, verdant backdrop that enhances every hue. The arrangement sits against a clean white field with the suggestion of a clear glass vase at the bottom, a minimal anchor that keeps attention on the flowers' fresh colour and form. As a florist in Soho I picture this on a café table off Frith Street or as a welcome on an Oxford Street mantel, its scent faintly floral and its look perfectly suited to celebratory gestures, anniversary tables or thoughtful sympathy. Prepared with professional care and an eye for balance, the bouquet reads equally well for contemporary home styling or as a bright, considered gift. Available from Soho Florist for local delivery across Soho and nearby streets, it captures a mood that is both joyful and quietly elegant-an invitation to pause and smile.
MESMERIZING HARMONY
£49.00
Buy now
A lush, rounded bouquet of hydrangeas and greenery appears suspended against a pure white backdrop, as if lit by the soft, diffuse light of a Soho photography studio. The focal point is a large, creamy white hydrangea head in the centre, its tightly packed florets forming a plush, cloud-like dome that radiates quiet luxury. Surrounding it, sky-blue hydrangeas offer a gentle, cooling tone, their ruffled petals overlapping in smooth layers, while bright yet tender lime-green hydrangeas gather near the lower edge and side, breathing freshness and energy into the arrangement. The colour transitions from white to blue to green feel seamless, echoing the layered signage and pastel facades that characterise streets near Wardour Street or Old Compton Street. Interlaced between the blooms is an array of foliage: distinctive eucalyptus branches with silvery, rounded leaves provide a soft, modern counterpoint to the strong hydrangea forms, and deeper emerald green leaves introduce a glossier, more architectural line. These darker leaves tuck in behind the flowers, creating shadow and depth, making the hydrangeas appear even fuller and more voluminous. The natural stems are clearly visible at the base, neatly bound to reveal a professional hand-tied construction, typical of arrangements prepared for quick delivery to Soho's creative studios, restaurants, and townhouses. The lighting is even and bright, casting minimal shadow so that every petal edge and leaf vein can be discerned, enhancing the sense of freshness. Visually, the bouquet communicates calm and contemporary refinement, well-suited for birthday surprises, stylish corporate gifts, or a serene centrepiece for a small gathering in a Soho apartment.
MOONLIGHT PATH
£60.00
Buy now
Against a clean white backdrop, this bouquet looks like a sculpted piece of floral art, the kind you might see displayed in a boutique just off Carnaby Street. Several open pink roses form the heart of the arrangement, their velvety petals unfurling in gentle curves that evoke softness, romance, and thoughtful intention. Surrounding them, vivid yellow gerbera daisies with dark, almost chocolate-coloured centres bring a playful, graphic punch, echoing the bright lights and creative energy that define Soho. Tall stems of deep blue delphiniums rise elegantly through the design, each carrying many small florets that create a rich vertical line of cool colour, balancing the warmth of the roses and gerberas below. The bouquet is densely framed by an array of green foliage: feathery fern fronds soften the outline and add a slightly wild, botanical feel, while compact tufts of bright green filler foliage create a cushioned, moss-like layer within the design, enhancing its fullness. Around the lower half, broad, glossy leaves are wrapped into smooth arcs, some flecked with lighter green striations that catch the light in subtle highlights, forming a modern collar that gives the bouquet its clean, urban silhouette. Delicate, slender stems topped with small green buds extend above the main flowers, lending an airy, just-picked freshness, as though the bouquet had been gathered from a hidden rooftop garden in Soho. The natural stems at the base are neatly aligned and tied with a pale wrap and simple knot, showcasing the hand-tied style and making the bouquet appear ready for same-day flower delivery around Soho and neighbouring streets. The mood is upbeat and contemporary, ideal for celebrations, congratulations, or bringing a little West End brightness indoors.
NATURAL POETRY
£60.00
Buy now
Inside a pale pink cylindrical box with a curved front opening, this arrangement presents a modern study in contrast and harmony. The bouquet is tightly packed, forming a compact, rounded silhouette built from approximately 30-40 sunny yellow blooms, radiating energy and optimism. Their bright petals are interlaced with slender burgundy or purple roses, carefully placed to punctuate the composition and give it luxury and mystery. The box's soft pink finish feels plush, almost velvet under fingertips, enhancing the gift's refined aura. The arrangement is lush yet controlled, with blooms filling the space completely and rising just above the rim, signaling abundance without heaviness. A whisper of green foliage peeks through, but the focus remains on the bold color narrative-the lemon-bright yellows against the wine-dark purples. This piece speaks of thoughtful artistry and intention, ideal for milestone celebrations, grand romantic gestures, or simply to lift a friend's spirits. It is available for same-day delivery across Soho and the West End, a reliable choice for last-minute surprises, and carries the confidence of a curated design from Soho Florist, or a trusted central London boutique ready to bring joy to Covent Garden, Tottenham Court Road, or Carnaby Street.
SUNLIT BEAUTY
£110.00
Buy now
Radiating the spirit of Soho, this lush arrangement feels as if it brings the city's creative energy right into your living space. Rich sunflowers capture attention from the start-their burnished golds and warm browns evoking a sunlit day on Greek Street. Surrounding them, yellow garden roses gently unwind, each blossom layered with velvety petals, reminiscent of the delicate desserts in local patisseries. Glossy, bright red Hypericum berries are dotted playfully throughout, like sparkling lights along Old Compton Street, adding a sense of joy and visual rhythm. Lush greenery, with wisps of feathery ferns, slender flower spikes, and airy solidago, encircle the arrangement, bringing texture and softness that hints at the pockets of green scattered throughout Soho. Eucalyptus leaves lend cool highlights and a whiff of freshness. The crystal-clear, round glass vase cradles this festival of colours, showing off the tangle of stems and the pristine water within. Imagine the subtle scent rising from the arrangement-a breath of nature amid the rhythm of city life-making this bouquet ideal for Soho celebrations, milestone deliveries, or adding a sunlit highlight to an urban home. The mastery of Soho Florist shines in the careful interplay of hues, forms, and textures, each detail crafted with the locality's flair for vibrancy and style.
SUNNY FIELDS
£70.00
Buy now
Against a refined white backdrop, a lively bouquet of Gerbera daisies blazes forth-embodying the creative energy and colour that define Soho's Charing Cross Road, bustling galleries, and intimate cafés. Warm yellow, cheerful orange, and dramatic magenta blossoms encircle the vase's opening, each flower showcasing a velvety dark centre that draws focus and depth, much like a spotlight in a theatre. Lush green leaves are artfully nestled among the petals, providing sculptural volume and a hint of the greenery found in local squares. The bouquet is elegantly wrapped with rustic brown kraft paper, adding a tactile, hand-finished quality, before being enveloped in a protective, glistening clear cellophane wrapping-classic touches that speak to Soho Florist's artisan approach. The vase's transparent glass body allows a full view of the stems, immersed in fresh, clean water, their upright alignment an expression of vitality and care. Tied decoratively with twine, a small white gift tag adorned with the illustrative touch of a single red rose motif sways gently, reminiscent of personal touches found in bespoke Soho gifts. The composition suggests a sense of celebration, creativity, and meaningful gesture, perfectly suited to birthdays, congratulatory events, or adding vibrant beauty to a Soho flat or gallery space.
SUNNY GARDEN
£49.00
Buy now
An opulent cluster of yellow-and-orange roses fills the centre of the image, framed by a pure white background that makes the colours appear almost luminous. About a dozen blooms are tightly grouped in a rounded, hand-tied form, each rose fully open and showing layers of gently curving petals. At the heart of every flower, the colour begins as a soft, clear yellow, gradually flowing into burnt gold and warm apricot before settling into vibrant tangerine and flame orange around the outer edges. A faint red-orange wash touches a few of the petal tips, giving the bouquet a subtle, fiery accent that feels at home in lively Soho streets near Old Compton Street. The petals appear velvety and substantial, overlapping in a way that creates a plush, ruffled surface, like a rich textile. Interspersed among the blooms, deep green leaves with a light sheen and clearly defined midribs add cool contrast and structure, emphasising the brightness of the roses. The stems below are neatly aligned, cut short and wrapped together in a compact bundle, suggesting a bouquet prepared for quick delivery to a nearby office or loft near Wardour Street. The light is bright yet diffuse, casting almost no shadow and highlighting every fold, curve, and gradient in the petals. The mood of the arrangement is joyful and encouraging, suited to sending congratulations, marking an anniversary, or simply bringing a burst of colour to a Soho home or creative studio in central London.
SUNRISE
£60.00
Buy now
An opulent crown of roses rises from a round light pink hat box, the modern container lending a chic, contemporary vibe to a timeless bouquet. The lidless arrangement piles dozens of blooms in a tight, domed formation, each rose fully opened with velvety petals that catch the light and glow from within. The palette is a joyful cascade: sunny yellow provides bright sunshine against bold burgundies and crimson, while softer pinks and creamy whites flow through the mix, and bi-color petals add delicate transitions. The greens are restrained, just a few leaves visible to frame the blossoms without stealing the spotlight, so the flowers themselves remain center stage. The overall effect is plush, finished, and cinematic, as though designed for a glossy window display in a Soho florist shop. Designed for celebrations, this striking bouquet works for birthdays, anniversaries, or romantic gestures, and its compact form makes it ideal for same-day delivery across Soho and the surrounding West End. The tactile contrast between the velvet-like box and the plush petals creates a sensory harmony you can almost feel with your eyes. It's a modern classic, crafted by skilled hands who understand how colour, volume, and texture convey care, luxury, and joy in equal measure. A bouquet that speaks of city life and intimate moments alike, ready to brighten a home or office in a heartbeat.
SWEET EXTRAVAGANZA
£99.00
Buy now
When designing an arrangement for a Soho client, I strive for artistry layered with sentiment, much like the district's blend of heritage and modern vibrancy. Here, the bouquet of roses takes centre stage, each flower unfolding a dramatic interplay of orange, coral, and salmon tones, their hearts brushed with subtle creams or yellows that fade to richer pink edges. These hues recall the lively storefronts and twilit skies over Old Compton Street, crafting a sense of dynamic movement and warmth. Sleek, dark green foliage-perhaps eucalyptus or glossy salal-frames the composition like the hidden courtyards of Soho, lending freshness and elegant contrast without overshadowing the flowers' brilliance. Nestled nearby is a chic Thorntons Orange Crisp pouch, its creamy exterior and stylish typography pairing perfectly with Soho's reputation for taste and refinement. The illustration and product promise layers of citrus, crisp wafer, and decadent chocolate. Two freshly unwrapped truffles, their dark milk chocolate shells gleaming, invite the viewer to succumb to a moment of sweet indulgence. This arrangement, ideal for life's milestones or spontaneous tokens of appreciation, embodies the spirit of Soho-creative and heartfelt, confident yet inviting. It is a sensory feast designed not simply for the eyes but for memory and delight, ready to be delivered with care to homes and businesses across this iconic London neighbourhood.
SWEET SERENADE
£89.00
Buy now
Birthday Occasions Autumn Variety Wedding More