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AMALFI LOVE
AMALFI LOVE
£59.00
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GLAMOUR
GLAMOUR
£67.00
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GARDEN STROLL
GARDEN STROLL
£49.00
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Reflecting the spirited character of Soho, this bouquet effortlessly blends opulence and creativity, curated with expertise from local florists steps away from Dean Street. Lush clusters of hydrangea in saturated blues, teals, and violets offer a captivating anchor, their plush petals resembling the intricate detail of vintage market textiles. Between the hydrangea blooms, roses in soft lavender and creamy white reveal their elegantly unfurling petals, speaking to both romance and refinement amidst the energetic rhythms of Berwick Street. White ranunculus, rich in multi-layered texture, are tucked throughout, their presence inviting both tactile admiration and visual delight. The design comes alive with slender stems of pale yellow eustoma and delicate blossoms in states of budding and bloom, weaving height and fresh notes through the composition. Lively filler sprays in vivid fuchsia-pink and feathery pale pink astilbe dance at the bouquet's edges, symbolic of the district's bohemian creativity. Lacy, diminutive green and white filler flowers reminiscent of Queen Anne's Lace add finesse and a whisper of natural wildness, referencing Soho's own hidden garden spaces. All this abundance is artfully contained with a generous, glossy royal purple satin ribbon at the base-a chic accent echoing the modern sophistication of a Soho evening. Presented with an artist's eye and a florist's touch, this bouquet is perfect for marking birthdays, anniversaries, or any occasion meant to elevate the everyday in the heart of London.
TIMELESS VICTORIAN
£57.00
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MESMERIZING HARMONY 1
MESMERIZING HARMONY
£49.00
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FLORIST CHOICE
FLORIST CHOICE £50
£50.00
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BERRY BURST
BERRY BURST
£43.00
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Crafting this bouquet for Soho homes and studios, I'm always drawn to the interplay of soft elegance and charismatic flair. Each blush-touched gerbera and classic spiral of pink rose creates a gentle blushing glow, much like the early light along Dean Street after a night of celebration. Deep purple statice, both textured and lively, punctuates the arrangement, nodding to Soho's ever-present dash of drama. The dewy, glossy greenery grounds the bouquet, reminiscent of the chlorophyll scent just after rainfall in Soho Square. Presented in minimalist glass, every hue is illuminated, subtly inviting the eye. Whether meant as a cheerful pick-me-up for a colleague in a Greek Street office or a joyful accent on a Carnaby flat windowsill, this arrangement embodies the careful, creative craftsmanship of Soho's florists: fresh, light, and brimming with quiet optimism.
PINK DAZE
£49.00
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BRIGHT KISS
BRIGHT KISS
£55.00
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NOBLE BEAUTY
NOBLE BEAUTY
£67.00
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ALLURING BLOOMS
ALLURING BLOOMS
£99.00
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CRAZY IN LOVE
CRAZY IN LOVE
£69.00
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FLORIST CHOICE 100
FLORIST CHOICE £100
£100.00
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FLORIST CHOICE 150
FLORIST CHOICE £150
£150.00
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DEVOTION
DEVOTION
£57.00
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TROPICAL SENSATION
£59.00
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Against a refined white backdrop, a lively bouquet of Gerbera daisies blazes forth-embodying the creative energy and colour that define Soho's Charing Cross Road, bustling galleries, and intimate cafés. Warm yellow, cheerful orange, and dramatic magenta blossoms encircle the vase's opening, each flower showcasing a velvety dark centre that draws focus and depth, much like a spotlight in a theatre. Lush green leaves are artfully nestled among the petals, providing sculptural volume and a hint of the greenery found in local squares. The bouquet is elegantly wrapped with rustic brown kraft paper, adding a tactile, hand-finished quality, before being enveloped in a protective, glistening clear cellophane wrapping-classic touches that speak to Soho Florist's artisan approach. The vase's transparent glass body allows a full view of the stems, immersed in fresh, clean water, their upright alignment an expression of vitality and care. Tied decoratively with twine, a small white gift tag adorned with the illustrative touch of a single red rose motif sways gently, reminiscent of personal touches found in bespoke Soho gifts. The composition suggests a sense of celebration, creativity, and meaningful gesture, perfectly suited to birthdays, congratulatory events, or adding vibrant beauty to a Soho flat or gallery space.
SUNNY GARDEN
£49.00
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UNFORGETTABLE
UNFORGETTABLE
£59.00
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WAIKIKI SUNSET
WAIKIKI SUNSET
£69.00
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SWEET LOVE
SWEET LOVE
£97.00
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PINK POP
PINK POP
£72.00
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CAPRI CALYPSO
CAPRI CALYPSO
£65.00
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SANTORINI DREAM
SANTORINI DREAM
£119.00
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SORBET TOP
SORBET
£49.00
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MOONLIGHT PATH
MOONLIGHT PATH
£60.00
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FESTIVAL OF COLOURS 1
FESTIVAL OF COLOURS
£54.50
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FAIRYTALE BLISS
FAIRYTALE BLISS
£60.00
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ALL OF ME
ALL OF ME
£100.00
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FLORIST CHOICE 200
FLORIST CHOICE £200
£200.00
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Dominating the bouquet, a cascade of sumptuous deep red roses is arranged to dazzling effect by a Soho florist with an artist's touch, drawing inspiration from the neighbourhood's iconic energy. Each bloom is a study in contrast-velvety petals spiral inward, showcasing shades of ruby and claret as the light shifts, evoking the glamour of Soho's historic theatres by night and the vibrancy of Berwick Street Market by day. The densely formed, rounded cluster is softened by glossy, deep green foliage, which lends texture and a nurturing, organic counterpoint to the sea of red. Anchoring the composition, a wide and silky red satin ribbon is tied in an architectural bow, with streaming ends that echo the fluid lines of adjacent Old Compton Street's lively terraces. There is a sense of promise in this bouquet-the imagined fragrance is an intoxicating blend of freshly cut rose and cool greenery, inviting anticipation. Whether destined for a romantic West End rendezvous or as a bold birthday declaration, this bouquet brims with expertise and local Soho spirit, an emblem of joy artfully crafted for life's celebrations.
RED EXUBERANCE
£299.00
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RADIANT GEM
RADIANT GEM
£50.00
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WILD AT HEART 2
WILD AT HEART
£59.00
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FLORIST CHOICE 70
FLORIST CHOICE £70
£70.00
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SORRENTO SUNRISE
SORRENTO SUNRISE
£67.00
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Overflowing with evocative richness, this dome-shaped bouquet of crimson roses encapsulates the essence of Soho's exuberant spirit. Set within a contemporary round hatbox finished in sleek matte black, each rose glows with velvety intensity, their layers winding and unfolding in a visual dance of texture and light. The arrangement is ringed by a lustrous red satin ribbon-silky and bright-tied into an elegant bow adorned with a glittering jewel that hints at celebrations unfolding on Dean Street or near Soho Square. The careful assembly of blooms and the crisp white background sharpen the vibrant interplay between shadow and color, creating a composition that feels both intimate and dramatic. The arrangement is poised for grand gestures-perhaps delivered to a hidden apartment above a bustling café, or as a statement piece for a romantic dinner in the heart of Soho. With each individually curated bloom, the display radiates warmth, passion, and a sense of sophisticated celebration, blending the classic symbolism of red roses with the eclectic energy unique to London's Soho.
SOMETHING SPECIAL
£250.00
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PINK CASHMERE
PINK CASHMERE
£59.00
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